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1 competitive threat. National/global security companies followed, at 28 percent of respondents. However, wireless phone providers/broadband providers fell to 7 percent as a perceived threat, down from 11 percent last year. In all cases, it seems dealers and manufacturers alike view competition as untapped opportunity, a philosophy that also factors into the healthy optimism this year. Welsh has similar observations: “We have 5,000 security dealers we work with and they had a great year. We are hearing that the DIY systems are addressing a different segment of the market.alarm security company
2. Apple is designing a software platform to control smart home devices, and is in talks with a group of retailers to incorporate it into their devices. Another large player in this market is ATandT, whose Digital Life service, consisting of one app and a wireless adapter device, aggregates all services and devices and the consumer pays a monthly fee for this service. Samsung, GE, Comcast, Time Warner, Staples, Best Buy, ADT, Tyco, and other firms are also in the mix. To harness the full potential of the smart home automation, disparate manufacturers will have to develop technologies based on common open standards. Very few, if any, firms produce every device found in a household, and it is unlikely that consumers would be brand loyal enough to buy every household device, or even a majority of them, from a single manufacturer. So if manufacturers want to ensure that their devices talk to others, they will have be developed under common standards – standards also shared between software companies. This level of collaboration may take some time – many of these firms are direct competitors after all, but it is necessary. One of the ways Vivint is trying to separate from the competition is by positioning themselves as more of a ‘home automation’ solution. Their mobile app allows you to control your home security system remotely. They also have a suite of additional home automation products and features that allow you to control your thermostat temperature to promote energy efficiency, lock and unlock doors, live stream video of your doorbell ringing and the surrounding area, etc.